Articles: Marketing
Here are some takes on our approaches to marketing you and your website through Search Engine Optimization (SEO), Pay-Per-Click advertising (PPC), and more.
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Can Your Sales Leads Jump 400%?
One firm's did, with a coordinated approach. More...
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PPC vs. SEO
How to choose one—or distribute your budget between them. More...
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Getting Great ROI from Pay-Per-Click
A few simple steps to getting the most for your money. More...
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AdWords—The Best Market-Research Tool Ever
It can quickly tell you which message resonates most. More...
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Online Marketing’s Alphabet Soup
What the terms mean. More...